High Green Media produced the first in a series of white papers and case studies for Amdocs Media and Vubiquity.
“Digital platforms are creating opportunities for sports organizations to monetize under-exploited rights and content while building direct engagement with loyal fans worldwide. Audiences are increasingly willing to subscribe to multiple content services, creating valuable recurring revenue streams. But building a successful subscription business requires a global understanding of sports fans’ behavior, payment models and partners, and selection of appropriate technology.”
This comprehensive white paper covers topics such as:
- Engaging fans directly to drive the experience home
- Managing the problem of payments
- Winning and keeping customers
- Essential capabilities of a subscription partner